Case study: GCC recruitment marketplace (anonymized)
A GCC recruitment marketplace deployed Wasila voice intake to separate job-seeker and employer enquiries, capture structured profiles, and reduce manual screening — without naming the client.
Problem
High inbound call volume from mobile-first candidates and employers. Staff could not screen every caller consistently, especially after hours.
What Wasila did
Voice AI greeted callers in Arabic or English, identified party type, collected role intent and contact details, and posted summaries to the Lead OS for recruiter follow-up.
Outcomes
24/7 intake coverage, faster first response, and more consistent qualification data — composite metrics from a pilot; results vary by volume and workflow.
Steps
- Route calls to bilingual voice intake
- Qualify job seekers vs employers
- Hand off structured summaries to recruiters